POSTER STORE –– RARE ITEMS FOR SALE
This second 'Muster' or version of this iconic poster is presented here. The poster has never been folded in 82 years, is in mint condition with no tears or rips, and is an outstanding example of the stone lithographic process; using seven heavy inks with vibrant and deep colours, and a heavy ink coverage impossible to replicate today with cheap offset printing. The poster was printed on double-weight poster paper, which has helped protect it over the decades.
The cinema owner's guide, sent to promote the film, offered 2 posters in 3 sizes. Poster A and B, in the traditional "A0" large size format, and Poster A also available in a smaller size for "windows, news agent kiosks, restaurants and coffee houses."
That page showing the 2 posters is shown here:
The poster, printed in 1933 using the lithographic printing process ("stone litho") is a wonderful example of the 7 ink process whereby the same sheet of poster paper is sent through the printing press seven times and a new layer of a different ink colour is applied with perfect registration. This gives the vibrancy and brilliance to the poster with colours impossible to achieve in cheap offset printing which replaced lithography during WWII. To appreciate the ink coverage used in this stone litho poster, still amazingly fresh after more than 80 years, take a look at the close-up of the very heavy ink coverage on the poster shown here, as caught by ambient room light on photos of the poster not used for our website image: